TRAVEL WELL
INSTRUCTIONS

CLIENT
CLIENT
CLIENT

KLM

KLM

ROLE
ROLE
ROLE

Creative Director & Art director

Creative Director
& Art director

Creative Director
& Art director

TYPE
TYPE
TYPE

Brand film

Brand film

INTRO
INTRO

With the introduction of the brand platform Travel Well, KLM aims to inspire travelers to make the most out of their journey. 

With the introduction of the brand platform Travel Well, KLM aims to inspire travelers to make the most out of their journey. 

With the introduction of the brand platform Travel Well, KLM aims to inspire travelers to make the most out of their journey. 

IDEA
IDEA

We reimagined the classic safety instructions to inspire travelers to Travel Well. And who better to bring that story to life than KLM’s own cabin crew? We traveled the world in a dark and cold studio in Amsterdam, because who needs glamorous shoot abroad anyway 🥲

We reimagined the classic safety instructions to inspire travelers to Travel Well. And who better to bring that story to life than KLM’s own cabin crew? We traveled the world in a dark and cold studio in Amsterdam, because who needs glamorous shoot abroad anyway 🥲

We reimagined the classic safety instructions to inspire travelers to Travel Well. And who better to bring that story to life than KLM’s own cabin crew? We traveled the world in a dark and cold studio in Amsterdam, because who needs glamorous shoot abroad anyway 🥲

The commercial

The commercial

Behind the scenes

Behind the scenes

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GET IN TOUCH

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GET IN TOUCH

You reached the bottom of the page, you deserve a sticker